Deep Dive: Growing Wholesale

Read on for all our articles on Growing Wholesale.

Looking for other deep dives? Check out: our Wholesale Training & Inspiration center, all our Maker & Store Interviews, everything we have on Faire & Marketplaces, and our articles on Line Sheets.

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The Assets You Already Have, But Aren't Using

The Assets You Already Have, But Aren't Using

Faire Markets: What They Are, Whether They're Worth It, and How to Prepare

Faire Markets: What They Are, Whether They're Worth It, and How to Prepare

The Wholesale Outreach Mistake Most Makers Make

The Wholesale Outreach Mistake Most Makers Make

Fix Your Product Photos for $50 or Less - Maker Tips

Fix Your Product Photos for $50 or Less - Maker Tips

Our Guide to Calling Store Owners, Without the Stress

Our Guide to Calling Store Owners, Without the Stress

I Have a New Line Coming Out… Do I Pitch to Stores Now or Wait for the New Stuff?

I Have a New Line Coming Out… Do I Pitch to Stores Now or Wait for the New Stuff?

A Simple Way to Make Tough Business Decisions

A Simple Way to Make Tough Business Decisions

Overjoy AI CRM Review and Maker Tips

Overjoy AI CRM Review and Maker Tips

The Wholesale Question You’re Not Worrying About Enough

The Wholesale Question You’re Not Worrying About Enough

2026: The Year of Curious Wholesale

2026: The Year of Curious Wholesale

5 Things I'd Tell You About Wholesale If I Wasn’t Afraid to Hurt Your Feelings

5 Things I'd Tell You About Wholesale If I Wasn’t Afraid to Hurt Your Feelings

How I Use AI as a Small Business Owner (Without Losing the Plot)

How I Use AI as a Small Business Owner (Without Losing the Plot)

What We Talk About When We Talk About Profit

What We Talk About When We Talk About Profit

What Is Wholesale In a Box? A Clear Guide for Makers & Independent Brands

What Is Wholesale In a Box? A Clear Guide for Makers & Independent Brands

How Makers and Shops Help Us Find Each Other Again

How Makers and Shops Help Us Find Each Other Again

Planning Your Wholesale Year For Growth & Sanity

Planning Your Wholesale Year For Growth & Sanity

How To Find Your Best Wholesale Approach

How To Find Your Best Wholesale Approach

Trust Your Gut (And Check The Numbers)

Trust Your Gut (And Check The Numbers)

4 Reminders for Days When Running a Handmade Business Seems Pointless

4 Reminders for Days When Running a Handmade Business Seems Pointless

Why You Shouldn't Compromise on Your Wholesale Terms (And How to Handle Requests)

Why You Shouldn't Compromise on Your Wholesale Terms (And How to Handle Requests)

Want New Stockists Faster? Avoid These Rookie Mistakes

Want New Stockists Faster? Avoid These Rookie Mistakes

The Very Real Problem with Faking It Until You Make It

The Very Real Problem with Faking It Until You Make It

Considering a Store Display For Your Line? 3 Principles to Keep In Mind

Considering a Store Display For Your Line? 3 Principles to Keep In Mind

Do Retailers Expect UPC Codes on Makers' Products?

Do Retailers Expect UPC Codes on Makers' Products?

4 Emails You Might Get From Stores and What They Mean

4 Emails You Might Get From Stores and What They Mean

The Best Tips on Using Shopify For Wholesale -- From a Shopify Pro

The Best Tips on Using Shopify For Wholesale -- From a Shopify Pro

Fun Bonus For Our Makers: LIVE Website Reviews with Aeolidia

Fun Bonus For Our Makers: LIVE Website Reviews with Aeolidia

Should I Focus On Wholesale?

Should I Focus On Wholesale?

How Our Coaching Program Works

How Our Coaching Program Works

Stockist Exclusivity and Zip Code Protection: How Close is Too Close?

Stockist Exclusivity and Zip Code Protection: How Close is Too Close?

Looking for other deep dives? Check out: our Wholesale Training & Inspiration center, all our Maker & Store Interviews, everything we have on Faire & Marketplaces, and our articles on Line Sheets.