Wholesale In a Box Secret Podcast: Episode One
In Episode 1 of the brand new Wholesale In a Box Secret Podcast, we get super-specific on strategies for Standing Out on Store Shelves. I spoke to special guest Mary Claire White, owner of the Memphis boutique Falling Into Place, and the gorgeous soy candle line by the same name. We dive deep into:
Why a store display can be a huge asset for makers in getting reorders.
How to create a display for your line that's beautiful and affordable.
Common mistakes to avoid when prepping products for store shelves -- and how to avoid them.
A simple, cheap tip to help store owners tell your story and sell your work.
Key considerations for whether a Starter Pack could work for you and bump up order sizes.
Also, if you’d like to take a look at the workbook we created with Mary Claire on standing out, check that out here!
We want to hear your feedback! If you have any store display tips or tricks of your own, or any questions/topics you’d like to see us explore in the future, send us an email at firstname.lastname@example.org.