You can spend A LOT of time, and resources creating and making your website just right. We know most makers tend to get their sites set up and forget about them. But is your brand’s website doing all that it can for you? Is it worth it to invest your time and energy on creating a website for your brand? Is a poor website experience costing you sales?

Sprucing up your website can have a large impact on your business. But where should you start? What are the common mistakes and pitfalls? What changes can have the largest impact? In response to these questions and more, we’ve partnered with Aeolidia in a Wholesale In a Box Maker Exclusive Live Event, to bring a website expert who will;

• Review volunteer’s websites and provide suggestions in real time.

• Walk through everything from navigation to copywriting your website.

• Provide common website mistakes and how to avoid them.

This article is for new moms and business owners alike, by taking a step back and giving 4 ways to be less frazzled and get more done.

As my baby’s first birthday approaches, another anniversary approaches as well — my anniversary of becoming a mom, experiencing birth, and stepping into this new phase.

For me, becoming a mom has felt like riding a mountain bike down a steep hill: exhilarating, joyful, demanding of my strength and skill, and only partially in my control. I’ve learned a lot over the past year. And most of what I’ve learned feels viscerally true to me across both my personal life and my work life.

If you’re working to grow wholesale, your wholesale line sheet (or wholesale catalog) is one of your most important tools. It’s a single, cohesive way to present your line, products, pricing, and wholesale terms in a format that lets you tell your story to store owners, exactly how you want to.

If you’re anything like me, you want to get a very clear picture of what something is before you sign up for it. So today we want to share exactly what it’s like to be a part of One Mill School so that you can decide whether it’s the right fit for you.

When I was a kid, I went to a really unusual school.

It was called The Susquehanna School and I loved it so much that sometimes I would get up early, get dressed, and then lie back down in my bed, waiting for my Dad to be ready to drive me to school.

There were no desks. No grades. No textbooks. Our days were spent pursuing projects we were deeply passionate about, with a vibrant community supporting us, and wise teachers guiding us. For instance, if you loved knitting, teachers would guide you to explore the history of wool production, how to knit a sweater, and the math required to mix dyes.

As a team and as a company, we say again (and will keep saying): Black lives matter. Black makers matter. Black store owners matter. Black communities matter. Black stories matter. ⁠ ⁠

The issues, dynamics, and histories being spotlighted right now are of deep importance to each of us on the Wholesale In a Box team. Structural violence and racism touch every person and institution in our country -- and so it is appropriate that recent weeks have been marked by deep emotion and turmoil. It’s also Pride Month -- a time that is both a celebration of our LGBTQIA+ community and also demands greater reflection and engagement and energy from all of us.

In the first few weeks of COVID self-isolation, I couldn’t concentrate on reading even the fluffiest of novels. That worked fine because our library was closed, I’m not into reading books on a device, and I couldn’t bring myself to spend money ordering books from Amazon that wouldn’t arrive for several weeks.

We’re big podcast fans over here — they are such a beautiful medium to connect to others in a personal, deep way. And so, at a moment when we all might need a little more inspiration and a little more company, we’re bringing you our new podcast! It's called Making Do and it’s creative inspiration for makers growing businesses in lean times.

First, I hope that you are staying healthy — mentally, physically, emotionally, and financially. Many of you are facing closed markets, drops in wholesale orders, revenue hits, and overall uncertainty in your businesses. Others have increased or maintained sales, but are facing supply, shipping, or production issues. Still others are just starting your business journey and feeling unsure how to proceed. Whatever the specifics of what you are facing, it is true that there is both a crisis and an opportunity in all of this — but the stress and sadness are very real.

The Small Business Administration announced that they are offering Disaster Assistance Loans to eligible business owners. Read more about the details of the loan information and 3-part application process.